We know what government is going to buy.

Before they write the brief.

Seven years of revealed preferences from senior UK public sector leaders, matched to the partners who help them deliver. Signal, not noise.

38,300

Government DDaT subscribers

7 years

Behavioural intent signals

2 Summits

London · Manchester

Multi-channel

Workshops, Conferences, Dinners, Webinars

Most events tell you who attended. We tell you what they actually prioritised.

For seven years, we have tracked what senior government leaders do, not just what they say. When they choose a discussion topic from 100 options under time pressure, that is a revealed preference. We have been capturing and structuring these signals across all of our touch points since 2020.

The result: a proprietary dataset of government intent that no generic AI, survey firm, or competitor can replicate.

Our community

The right people are in the room.

Only government end-users attend as delegates. Vendors sponsor. This is what makes the conversations real.
James Mitton
James Mitton Chief AI Officer at HMRC

"What I like about the discussion table formats is that you're giving people that would normally be very, very quiet a chance to speak. Sometimes it's those people that have some of the most thoughtful contributions to make. You also get a much richer diversity of thinking." - James

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Janet Hughes Director General, Reform and Efficiency at The Cabinet Office

"I really like the round table format. It gives us a chance to talk about specific things we're interested in with a really good, diverse range of colleagues from partner organisations and the civil service." - Janet 

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Chris Chambers - DSIT
Chris Chambers Programme Director at DSIT

On Government Transformation North... "It's just really good to be able to hold an event outside London. You get a very different vibe. Here you've got a really energised vibe, a lot of people trying to do a lot of collaboration, and people really talking your language." - Chris 

 

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£1.97bn    in digital transformation budget represented by government attendees at our most recent community meet-up, on the terrace at the House of Lords.

Choose your depth of engagement

Partnership Options

All partnerships include opted-in government contact data from everyone who engages with your content or joins your session.
On-demand intelligence

Webinar

50-minute live webinar with government speakers. 75–120 registrants. Recorded for on-demand access. Topic drawn from active demand data.

Marketing

Describe how the business has helped you achieve the desired results with your company's services.

Sales

Describe how the business has helped you achieve the desired results with your company's services.

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20 leads + deep relationships

3-hour co-creation session. 20 government attendees. 4 roundtables of 5. Real problems, real decision-makers, real outputs.

PARTNER OUTCOMES

What partners say

Mark goossens Managing Director, Head of Public Sector Sales, IBM
Mark Goossens Managing Director, Head of Public Sector Sales, IBM

"For all three of those sessions, people choosing IBM - that makes it feel really positive."

Natasha Porter Service Transformation Lead clarasys
Natasha Porter Public Sector Lead

"Really nice to hear what's going on in government and what people's priorities are, what their challenges are and just have really interesting conversations."

Richard Meeus, Senior Director Security Technology and Strategy, EMEA, Akamai
Richard Meeus Senior Director of Security Technology and Strategy EMEA

"Meeting lots of different parts of government, from central government to local government, to understand their challenges specifically around data sharing and data security — that's been really invaluable."

Trusted by companies all over the world

Get started

Not sure where to start?

Tell us what you are trying to solve, a specific department, a topic area, a lead number, and we will show you the right combination of products.

Or skip straight to booking 20 minutes with Greig. He runs all partnerships and knows the delegate community personally.